Marketing
We are constantly developing marketing actions for our
brands such as advertising campaigns, events and celebrity sponsorship.
We are focused on activating our brands by high
impact actions that are capable to add value, increase
brand awareness and achieve strong positioning in
every market. Here are some of the most prominent
examples

marketing
Advertising
We carry out annual brand advertising campaigns representing and developing them through a media mix including mass media and public roads, year after year with presence in mobile (buses) and static units, covering the main avenues of Montevideo as well as the cities in which we are present.

Events
Events and brand launches.
Magazines
We advertise in local media magazines
Trade Marketing
Our Marketing team develops direct actions with the brands we represent through events of our own. The launching of new lines of brands and specific actions of the summer and winter seasons.

Campaings
We work on original campaings aligned to the brands guides.
Digital Marketing
We are official brand managers in the main world social
networks for the countries in which we operate.
We study and analyse all the content that we publish in
the social networks of our brands based on an action
plan, to achieve objectives such as the increase in
engagement by the audience or the number of
followers.
We also accompany the branding campaigns with
commercial content that supports the sales circuit,
focused on the conversion and global increase in sales.

We study and analyse all the content that we publish in the social networks of our brands based on an action plan, to achieve objectives such as the increase in engagement by the audience or the number of followers.